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The qualitative
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Search, summarize, and generate briefs across every market and UX report your team owns — then commission new on-demand research from a global network of local experts when the data runs thin.

Workspace · Italy launch

Synthesized from 14 reports

The Italian market is led by three vertically-integrated incumbents [1, 4, 9], with two challenger brands gaining share among 25–34yr olds since Q2 [7, 12]. Cultural emphasis on family rituals around dinner remains the strongest behavioural signal across qual interviews [3].
01 Milan ethnography 2025.pdf 04 IT competitive scan Q1.docx 07 Gen-Z usage diary.pdf 12 Trend report — Slow Mealtimes
1,000+
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Local researchers across our expert network
8+
Countries and regions covered for fieldwork
24h
Fastest turnaround on validated desk research

Big data tells you what.
Thick data tells you why — and that is where every product, brand and campaign decision is actually won or lost.

— The Thick Data Hub thesis
The library

1,000+ reports.
One search bar.

001 Slow mealtimes: family ritual & food choice in Northern Italy Ethnography Milan · Turin May 2025 002 E-commerce shopping drivers across five EU markets Survey EU-5 Apr 2025 003 Regulatory landscape for AI content in Germany Desk Germany Apr 2025 004 Checkout usability with first-time mobile buyers Usability UK · Spain Mar 2025 005 Gen-Z usage diaries: messaging, payments & trust Ethnography Brazil Feb 2025 006 Brand consideration & switching among 25–34s Survey France Jan 2025
Showing 6 of 1,000+ indexed reports Browse the full library →

On-demand research,
delivered fast.

Tap a global network of local experts for tailored research that lands in your workspace — ready to be searched, summarized, and re-used. Four formats. Clear timelines. Honest pricing.

01 24–48 hours
Desk Research
Quick competitive analysis, trend insights, and market reports — validated by research experts before they hit your inbox.
From€1,200
02 4–5 days
Survey
Quantitative reads at scale — competitive analysis, trend tracking and market sizing conducted by specialist researchers in-region.
From€4,000
03 5–7 days
Usability Testing
Remote usability tests with localized users, with AI-assisted analysis of the findings and clear recommendations attached.
From€3,500
04 2–3 weeks
Ethnography
Deep cultural and behavioral insights from real users in their own context — with thematic analysis and a film-quality output.
From€8,500
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Brief our global network of local experts in a couple of minutes. Pick a method, tell us the market and the deadline — we'll scope it, price it, and deliver it straight into your workspace.

  • Validated by in-region research experts before it reaches you
  • Every deliverable includes a 1–2 page executive summary
  • Lands beside your existing library — searchable from day one
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The workspace

One library. Every report.
Answers in seconds.

01 — Search

Natural-language search across every report you own

Ask in plain English. Get back the exact paragraphs, with citations to the original PDF, deck or transcript.

Across all formats · PDF / DOCX / VTT
02 — Summarize

Auto-summaries that respect context

Multi-document summaries that hold onto the qualitative texture — the quotes, the contradictions, the field notes.

Quote-preserving · Source-linked
03 — Brief

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One-click client briefs, exec memos and creative starters — drafted in your house style and ready to ship.

Bring-your-own templates
04 — Compare

Cross-market comparisons in one view

Stack what people in Milan, Munich and Madrid actually said — side-by-side, with theme clusters surfaced automatically.

Up to 12 regions at once
05 — Commission

New research, where the data runs out

When the library can't answer it, brief our local researchers in the same workspace — turnaround starts at 24 hours.

Network in 8+ regions
06 — Govern

Permissions, retention, and trail-of-evidence

Built for enterprise: SSO, granular access, full citation trails and configurable retention. Your library, your rules.

SSO · SOC 2 in progress
How it works

From question to brief, in four moves.

Step 01

Drop in your library.

Upload past reports, decks, transcripts and field notes. We index them — securely, instantly.

Step 02

Ask anything.

Natural-language queries. Cited answers. Quote-preserving summaries that stay close to the source.

Step 03

Commission what's missing.

Found a gap? Brief our local researchers from the same workspace. New data lands beside the old.

Step 04

Ship the brief.

Generate exec memos, briefs and decks in your team's voice — draft to delivery in a single afternoon.

A plan that fits
how your team researches.

All plans include the full AI workspace. On-demand research is billed à la carte at the rates above, with a 10–20% discount on the Team and Enterprise plans.

Enterprise

Scale

Custom

For large organizations needing advanced security, custom workflows and dedicated researchers.

  • SSO, SCIM & granular permissions
  • Dedicated researcher partner
  • 20% off all on-demand research
  • SLA · custom retention · DPA
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Where we research

Local experts. Eight regions, growing.

Italy
Milan · Rome · 4 researchers
Germany
Berlin · Munich · 3 researchers
United Kingdom
London · Manchester · 5 researchers
Spain
Madrid · Barcelona · 2 researchers
France
Paris · 2 researchers
Netherlands
Amsterdam · 1 researcher
Brazil
São Paulo · 2 researchers
Japan
Tokyo · 1 researcher

Stop hunting for
research you already paid for.

Spin up your workspace in five minutes. Bring a few PDFs. Ask a question that's been bugging your team for months — see what comes back.